How Google AdSense Steals From Customers - ZEUZZO
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2020 BERITA
How Google AdSense Steals From Customers

How Google AdSense Steals From Customers

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Fudzilla monthly revenue chopped by 65 percent

Last month we decided to increase Google ads presence of Fudzilla and increase the number of banners, giving Google some better spots. Revenue more than doubled but after the end of the month, Google market 65 percent of our ad traffic as Invalid Traffic - AdSense for Content, deducting 65 percent of the revenue.

Of course, we have tried to get in touch with the AdSense team to find out that this is impossible. Google talks to you, and you don’t talk to Google. We tried to look at forums and communities, and it turns out that there is no way to get in touch.

Don’t be evil

We decided to immediately terminate Google AdSense as we are not in the mood to give away 65 percent of already trimmed profits from Google AdSense. Google’s unofficial motto is "Don’t be evil at its best".

What we experienced is most likely not an isolated case, this has happened to others too, and we just felt obliged to inform people that this can happen to others. There are alternatives well described, and we will give some of them a chance.

Invalid Traffic - AdSense for Content

We can only apologize to our readers that they had to put up with sometimes low-quality ads that Google decided to serve, but it was a semi-decent revenue stream that helped pay pieces of some bills.

After this eye-opener, we will keep you posted on how the alternatives do, as we are under the impression that everything else out there is likely to perform better.


Google Says It Still Uses The '20 Percent Rule,' And You Should Totally Copy It

This is a story about the fourth-biggest company in the world, and a simple habit you should copy from it, no matter how big or small your business is (or even if you're not running a business at all).

The company is Alphabet, the parent company of Google. The habit is what's known as "20 percent time."

I use it in my professional life. And if you aren't doing it already, you might seriously consider it.

The idea is pretty simple: It's that you, or a team, or a company -- anyone, really -- should divide your time working, so that at least 20 percent is spent exploring or working on projects that show no promise of paying immediate dividends, but that might reveal big opportunities down the road. 

"We encourage our employees, in addition to their regular projects, to spend 20 percent of their time working on what they think will most benefit Google," co-founders Larry Page and Sergey Brin wrote in 2004, before the company's IPO. "This empowers them to be more creative and innovative. Many of our significant advances have happened in this manner."

Among those advances: Google News (2002), AdSense (2003), and Gmail (2004). 

Now, it's fair to ask whether "20 percent time" has truly survived within Google all these years later, as the company grew from the pre-IPO stage to become a force so dominant that it's facing an antitrust probe.

Google itself says yes. A Google spokesperson told me this week that "20 percent time" is "a long-standing Google initiative ... And still an active program."

That said, the most recent product innovations that Google cites as having its origins in "20 percent time" are Google Cardboard and and Wear OS (originally known as Android Wear), which were both introduced in 2014.

"No new products to share at this time," the Google spokesperson said.

And, on the outside, there's been a lot of speculation over the years about whether the program still exists. Some engineers reportedly referred to it as "120 percent time," meaning it's something you'd do in addition to your full workload, not as a replacement for part of it.

But for our purposes, it doesn't really matter whether "20 percent time" can truly survive in  a $1.1 trillion, public company. 

Because you're likely either running a smaller, scrappier company, or else leading a smaller team -- or even simply managing your own productivity and professional development.

In other words, you're more like Google was 20 years ago than the juggernaut it is today. And you should absolutely steal this idea and put it into practice.

Now, you might be doing some of this already, even if you don't call it "20 percent time."

Think of the things that you spend time on that broaden your horizons and make you aware of opportunities, or help you develop new skills, but that don't relate to an immediate professional benefit.

As a simple example: outside reading. Or else, experimenting with new systems or processes? Attending conferences (virtual for now, I'm sure), networking, or simply taking meetings?

It's even better if you can point to a specific project you're working on, that you're not sure will work out, or pay off financially, but that you can learn something from, regardless.

In my personal case, I'd put my daily email newsletter in that category. But it's probably even better if it's something even less related to what you do professionally.

And remember, it's absolutely fine if it never pays recognizable dividends. It's the nonlinear path that yields to the biggest opportunities.

"Most risky projects fizzle," Page and Brin wrote in 2004, "often teaching us something. Others succeed and become attractive businesses." 

So, give it a try. Let 80 percent of what you do be about now: keeping your head above water, bringing in revenue, following the trail that you see in front of you, and that hopefully, you feel some passion about following.

But that leaves one-fifth of your time. Do what Google says they do with it: spend 20 percent on yourself, and your future. You might find a real payoff down the road.

The opinions expressed here by Inc.Com columnists are their own, not those of Inc.Com.


Contact Google AdSense By Email; Fix AdSense Issues Using Troubleshooters

Google’s Adsense is one of the most popular monetization programs on the internet. It is easy to set up and best for those who are starting with it. But with every program, there are issues, and Adsense is not shy of it. Unlike other programs, not everyone has access to an Account Manager, and it gets tough when your account faces a policy violation and nobody else is there to help. In this post, we are sharing ways to contact Adsense by email and to fix some of the Adsense issues using Troubleshooters.

Google AdSense

Google AdSense

Here we are sharing three ways to contact Google and fix issues. Google directly offers them; we are pointing you towards it.

  • Contact Google AdSense by Email
  • Troubleshooters to fix Adsense issues
  • Bank Transfer Troubleshooter
  • Google AdSense account has been blocked.
  • It is important that you bookmark the post because it becomes difficult to find them right away when it’s trouble.

    Contact Google AdSense by Email

    Fix Adsense issues using Troubleshooters

    Fix Adsense issues using Troubleshooters

    It is the Contact page of Google Adsense where you can fill in the details of your issue, but it doesn’t let you send an email in most cases. On this page, you type in something about the issue you are facing, and then the algorithm helps you find a link to a community forum or create a new forum.  You can also look at this Adsense Help Page, where you get more links but in a categorized way.

    Now the page allows you to email, but only in certain situations, especially when it’s urgent.  You will have to provide your name, email, publisher ID, attaching a file, the URL of the site, and a description of the query. It would help if you got a reply in a minimum of 3 days, but it can change depending on the conditions. You should receive an email from adsense-support@google.Com. Don’t be surprised, if they just direct you to some other Help links and make you go around!

    A few years ago, Adsense used to allot Managers for accounts, but not anymore.

    Fix Adsense issues using Troubleshooters

    Google Adsense offers readily available troubleshooting methods to resolve issues around the following problems. These links will help sort out all the basic problems, which might be because you oversee it or something that can be resolved by yourself.

  • Known Issues
  • Login issues
  • AdSense Site-Level Approvals Troubleshooter
  • Ads troubleshooting
  • Policy issues
  • Payments
  • Browser and computer issues
  • Tax Identification Number (TIN) verification troubleshooter
  • 1099 Troubleshooter
  • Backup Withholding Troubleshooter
  • Google Analytics
  • Contacting AdSense
  • The last tip will take you to the contact page, where you will need to again fill in details to email them directly.

    Bank Transfer Troubleshooter for AdSense

    Contact Google AdSense by email

    Contact Google AdSense by email

    Once your Bank account is set up, you don’t have to d anything if you have received payment at least once.  But if you plan to change your account or for some reason, the wire transfer is not successful, then Adsense offers a Bank Transfer Troubleshooter page.

    On a broader level, you need your Bank’s SWIFT code, followed by your local bank details. The Swift code allows the money to be transferred to your bank, which then moves to your account.  But you have an issue, follow the link to know how you can resolve it.

    In the above example, the page helped to figure out how to track the payment by providing them with the SWIFT code. You will need to submit the publisher ID, exact payment amount, date, and other details that are readily available in the Adsense account.

    Google AdSense account has been blocked

    If your Google AdSense account has been blocked then these may help you:

  • If your account has been disabled due to Invalid Activity, fill and submit this appeal form.
  • If your account has been disabled due to Policy Violation, fill and submit this appeal form.
  • Contacting Adsense is no longer straight forward. Broadly speaking, there are no customers but only vendors. That’s all we publishers are, and sometimes it saddens me. I wish Google can come up with better support than let publishers asking questions in forums. There are so many that are lost there without a resolution.

    TIP: This post will show you how to contact YouTube Support.